Subscriber Management System (SMS)
One of the leading pharmaceuticals company in India needed a solution to take care of direct sales via their call centre.
- This application was developed for one of the largest multinational publication houses. Their manual process of subscriber’s management lead to data discrepancies and erroneous communication to their subscribers, distributors and logistics partners.
- Paramatrix team analysed all the gaps and technology shortcomings of the existing system and proposed a new cloud based solution. This solution was developed keeping in mind three core modules: Subscriber Management, Circulation Management & eLogistic Management.
Features
- Subscriber management focuses on uploading of very large data of subscribers into the database, based on this data airway bill no & respective unique barcodes gets generated on a weekly basis. This data is then passed to Circulation Management where it is processed and exported into various formats as required by respective distributors. The eLogistic module focused more on administrative part like user, client, distributor & logistics partners.
- There is supply chain mapping created between the publisher-distributor-logistics-subscriber. Every week published issue is sent to a subscriber using the mapping defined in this system. SMS helps Publisher, Distributor & respective Logistics partner to get the correct information about a subscriber for providing weekly issues and in turn achieve customer satisfaction.
- It provides a MIS report where the administrator can search subscribers using a dynamic filter.
SMS facilitates user to read subscribers details in user friendly manner. User can easily manage the sequence of Airway Bill numbers though auto generated.
